“Christmas Miracles of Bulgaria”
Everyone says miracles happen at Christmas. We believe miracles happen when we make them together.
“Christmas Miracles of Bulgaria” is the first digital calendar of good in Bulgaria, bringing together initiatives, events, and causes from over 100 nonprofit and civil society organizations across the country. Every day between November 20 and December 20, it unlocks real ways to be part of a good action – attend an event, donate, volunteer, buy a gift with a cause, or simply share an inspiring story.
The campaign is organized by the Bulgarian Center for Not-for-Profit Law, The Convo, Sofia Platform, Bulgarian Society for the Protection of Birds, Bulgarian Donors Forum, Amnesty International Bulgaria, Platform Agora, and Trust for Social Alternative, proving that real miracles happen when we care.
See more at chudesata.bg and @chudesatabg
How do you present the work of civil society organizations in a way that inspires people to take part?
With a shared cause. With human stories. With real calls to action.
“Christmas Miracles of Bulgaria” brought together over 100 organizations from across the country and made their efforts visible, accessible, and easy to support.
The result: strong organic interest, millions of views, extensive media coverage, and real impact for participating organizations.
The campaign came to life trough six videos – one image film for the people who say “where is the big miracle here?” when they see something good, and five more telling the stories of five organizations – for those who don’t wait for miracles to happen, but create them.
Foundation “Ela i Ti”
A video about walks, cinema, and genuine human connection.
A miracle of empathy.
HALO Foundation
A video about children, seeds, and caring for the Earth.
A big miracle from small hands.
Community Center “Nikola Vaptsarov – 1903”
A video about a shared table that becomes a cure for loneliness.
A miracle called “A Spoonful of Happiness”.
“The 1500 Dog Gang”
A video about people, dogs, and second chances.
A miracle of volunteering.
“Fortissimo in Class”
A video about a first encounter with classical music and symphonic instruments.
A miracle of sound and imagination.
More than 20 influencers joined the campaign, helping us highlight one value each day – the ones that unite us, inspire us, and keep us moving forward.
